Fjällräven

Who goes and who does not go is ultimately at the discretion of Fjällräven of course, but the preferred procedure is that 50% of the applicants are selected by jury vote and the other 50% by popular vote. Online contestants that behave badly or are in any way disrespectful to anyone else will not be participating in Polar. Read the full terms and conditions here.

As you probably know, the World Health Organization (WHO) has officially named the COVID-19 outbreak a pandemic, and over the past few weeks we have been monitoring the escalating situation comprehensively and evaluating the potential impact it has on our upcoming Polar event. After careful consideration and deliberation with official representatives, doctors, international partners and staff, we have evaluated all options and come to the conclusion that we must postpone this year’s Polar event. We take the health of our participants and our staff very seriously and also choose to contribute in the prevention of any further spreading of COVID-19. We know how hard all Polar 2020 participants have worked on their campaigns and applications in order to join us, something we appreciate and value highly. Therefore we will host two events in 2021. One Polar for those forced to refrain from this year's event, and a new Polar 2021 event for new applicants. More information will be available on polar.fjallraven.com on Monday 30th of March

Fjällräven Polar 2020 starts on 30 March and ends on 5 April.

Voting for Fjällräven Polar 2020 event opens on 14 November  10.00 AM CET.

Any curious person who would like to go on the adventure of a lifetime can apply for Fjällräven Polar. You don’t need to have any previous experience in the outdoors in the winter. But you must be at least 18 years old and you need to speak English.

You apply for Fjällräven Polar by uploading a short video or a picture here together with an explanation for why you should be chosen. Your entry then competes with the other entries from your region for one of the spots. The person who receives the most votes in each region is chosen to participate in Fjällräven Polar. Fjällräven chooses the second person from each region.

Yes, but you can only vote once.

Yes. Once you have uploaded your entry, you are also able to remove your entry. If you remove your entry, you are welcome to upload a new one. Please note that if you remove your entry, you will lose all of the votes you received.

We have chosen to use Facebook for two reasons. Firstly, it speeds up the sign-up process because you don’t have to enter loads of contact information and you can easily encourage your friends to vote for your entry. Secondly, and perhaps most importantly, it is to ensure that the voting process works properly. Facebook has a complete and well-tested function for just this purpose.

If your name is at the top of the list of the votes from your country, you will automatically receive a spot in Fjällräven Polar. If our team of researchers finds any evidence of cheating your entry will be cancelled. The winners will be announced on the 13th of December on Facebook and the list of participants will be published on the website.

If the person who won his/her country’s votes can’t participate, the spot will go to the person who had the second highest number of votes.

We’ll provide you with all the winter equipment you’ll need for Polar. And you’ll get to keep most of it once you’ve completed the event. However, you should bring personal items like toiletries and other things you’d like to have with you. But space is limited. A complete pack list will be published before the start of the trip.

Yes. If you are chosen as one of the participants, we will pay for your travel to and from Fjällräven Polar.

You should choose the country you can represent. If you get to go you will represent the country you have choosen. You will complete the event in a team, and share a tent, with the other participant from the same region. You will also become a representative of the country you have chosen in your profile. The country you choose will appear in the official communication from Fjällräven. You are not able to change the country you represent later.

We want all votes to come from Facebook accounts that are personally and individually administrated – one click one vote. You can engage in vote exchange programs with other online contests on an individual level.

You can not buy votes from “click farms” or “voting packs” commonly advertised on social media. You can not buy votes by giving away money for each vote.